Mrs Ball's Foundation
Mrs Ball's is deeply committed to the South African democracy and good corporate citizenship. Core to the brands philosophy is a desire to improve the quality of life of all South Africans. The Mrs Ball's Foundation, established in 1995, is the dedicated legal vehicle through which the brand and its major associates direct their social giving to sound development initiatives. The Foundation gives Unilever the opportunity to have a formal and co-ordinated programme of purposeful and effective corporate social investment. It responds to development needs in an informed and considered way, applying Unilevers value-driven approach and commitment to excellence in community investment.
Unilever contribute 1% of their after tax profits to the Mrs Ball's Foundation. This is supplemented by income from certain investments held by the Foundation. A Board of Trustees that includes company executives and community representatives governs the Foundation. Its activities are administered by a not-for-profit corporate social investment consultancy which reviews each request made to the Foundation, puts forward recommendations for consideration to group company Fund Committees and Trustees and ensures that proper accounting and reporting is adhered to by projects once assistance has been approved.
